Article Writing

As they say it, content is the King. So it is better to write an article daily for your site or for it to be submitted on article directories.

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Affiliate Marketing

Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.

Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of internet marketing, including affiliate networks, affiliate management companies and in-house affiliate managers, specialized 3rd party vendors and various types of affiliates/publishers who utilize a number of different methods to advertise the products and services of their merchant/advertiser partners.

Affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates are using the same methods as most of the merchants themselves do. Those methods include organic search engine optimization, paid search engine marketing, email marketing and to some degree display advertising.

Affiliate marketing - using one site to drive traffic to another - is the stepchild of online marketing. While search engines, e-mail and RSS capture much of the attention of online retailers, affiliate marketing, despite lineage that goes back almost to the beginning of online retailing, carries a much lower profile. Yet affiliates continue to play a fundamental role in e-retailers' marketing strategies.^[1]

Referrence:
Wikipedia

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Keyword Research

In marketing, you have to know what are the words to describe your product and list it. As I have read on an SEO article, that is one of the first things that you need to do. That words would be called as a keyword.

To be able to have an effective marketing, you have to know what will be the best keyword that would give you traffic or customer. Then after choosing some keywords, track down what are the keywords that is working for your site.

There are a lot of keyword tools that is out in the market, but it would be better if you still keep everything updated and not leave the keyword tool to do the job for you.

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Pay-Per-Click Software Management

Pay-Per-Click (PPC) is a form of advertising, that you only pay if a person clicks your advertisement. Google adwords have this option.

To be able to track down, what ads are working and what is not, you have to monitor it on daily basis. For you to have an effective advertisement.

As a marketer, I know that you don't even have enough time for yourself. So, why add another task on a daily basis to push on your crowded schedule? Advertisement is important for the success of your company.

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Online Advertising

As our economy evolve, the form of advertising also evolves. From word of mouth, to newspapers, to radio, to television, now through the form of internet.

What are the advantages of Online Advertising?

• Online advertising cost less than advertising in other forms of media. Some websites even offer free advertising, as long as your category of advertisement fits their description.
• Online advertising has fast process. Sometimes the moment you request it, you get the advertisement that you want.

However, this could be time consuming since you need to track the development that the advertisement has done to your site.

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Blog Commenting

It is always good to have visitors to your blog, and it would be nice that those visitors keeps on coming back. But how would you get visitors that would be interested on your blog? Simple, visit those blogs that are related to the topic of your blog and leave your mark by giving a comment on that blog. It would always be nice, if the comment is being thought of and not a rush comment for the sake of commenting.

Those people whom you have visited, would surely pay a visit to your blog if your comment seems interesting.

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Social Bookmarking

Definition:

• Social bookmarking is a way for Internet users to store, organize, share and search bookmarks of web pages. In a social bookmarking system, users save links to web pages that they want to remember and/or share. These bookmarks are usually public, but depending on the service's features, may be saved privately, shared only with specific people or groups, shared only inside certain networks, or another combination of public and private. The allowed people can usually view these bookmarks chronologically, by category or tags, via a search engine, or even randomly.
• Wikipedia

This strategy helps your site earn the traffic you wanted, if you have marked your site on all the social bookmarking sites (just be sure you put it on the right category) people would surely see it. The trick on this one is to make your Title catchy, so that people would be interested to click it and visit your website.

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Search Engine Optimization

Search Engine Optimization or better known as SEO, is the process of improving quality traffic on your website. It is the main category in where, link builders belong.

It is a task that would require attention and time. So if you are a business man and you want your site to gain more traffic and improve its ranking to the 3 main search engines, you would want to have your site optimized. When you have high ranks on the search engines, you would be most likely to show at the top of the list on every keyword you choose to optimize your site in.

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Reciprocal Linking

Definition of Terms:
Reciprocal linking, or link-swapping, is the creation of a link from your site to another in exchange for a link back from that site to yours.
URL - The address of a web page on the world wide web.

This is one way to get links, because some directories or website does not accept links without a link back.
Since it wouldn't be nice to have a lot of links on your site. There is a remedy for this. You could create another site as a reciprocal link for the directory or site where you have submitted your own.
Example:
Let us name your site as site A, the directory as site B and the reciprocal URL as site C.
If you submit site A to site B, then if site B asks for a reciprocal, you put site C.

No time to do this?

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Reference:
Web1Marketing

Forum Signature Linking

By using your URL in the signature link you gain inbound links. More importantly if the forum you select for posting is well-known in your genre you can see incoming traffic from other forum members clicking the signature link to visit your site.

No time to do this?

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Reference:
VTWebProperties

Article Submission

Your article cannot simply be an advertisement or pitch for whatever you are selling. In fact, even your resource box should not be pitching the sale. An article is a gateway that allows you the opportunity to begin a dialog with a potential prospect.
Publishing lots of articles that link back to your target site or blog will help you in the search engines. However, to really get the most out of article marketing, you need to convert article readers into direct traffic.

To do that, you need a compelling headline, and a blockbuster opening paragraph. From there, your article should lead the reader step-by-step, sentence-by-sentence, to your resource box, where the call to action is such that the reader clicks through onto your turf. Learning basic and advanced copy writing techniques will improve your overall marketing effectiveness by leaps and bounds.

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Directory Submission

Definition of Terms:

Web Directory - a collection of web-sites that are organized by subject or category. One distinct characteristic of a web directory is that it is usually maintained by humans instead of software like in the case of search engines.

Directory Submission - a process of submitting your web-site on web directories. One of the most effective ways to promote your web-site without spending a fortune.

There are two ways to do Directory Submission; Automatic and Manual.

If you want to speed up the process of your submission, you could choose Automatic submission by using a submission tool. Despite the speed, this process has a lot of disadvantages. One main disadvantage of this is that a lot of directories treat automatically submitted sites as spam.

With above stated, it is better to choose Manual submission. It helps web-site submission to the best available category as well as sub-category of directories. In spite of being a time consuming task the best advantage of manual submission is that it gives higher control while the web-site submission process is on. Manual Directory Submission is a quality listing process compared to automated submissions as one can have a check on the quality of guidelines of each directory with reference to the descriptions, titles, text etc.

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References:
The Right Way to do Directory Submission
Manual vs Automatic Submission
Manual Directory Submission Meaning and Need

Introduction to Agents of Value

Agents of Value is a Webmaster Staffing Company, that specializes in finding full-time programmers, graphic designers, journalists, researchers, and link builders to help your business grow. With Agents of Value, you directly choose and manage the staff who will work on your project’s success.